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Services Digital Strategy Marketing & Communications Organisational Development Research, Data and Analytics
 

Compelling, seamless digital advantage for organisations.

Partnering with Visceral Business enables you to develop digital business strategies that span your entire organisation that are cost-effective, sustainable and produce measurable digital impact and return on investment (ROI)

What sets us apart is our strength and unique amalgamation of skills and expertise in digital business design, data strategy, communications and change management.

Our focus is interaction, with the goal of developing digitally and data-savvy organisations that attract engagement. With an ethos of impartiality and independence, we offer a practical perspective that’s informed, broad and unbiased.

We engage to solve practical problems, during which we prioritise the action learning and empowerment of individuals and teams we work with, enhancing their capabilities and skills.

This collaborative approach is cost-effective and accelerates networked knowledge. Visceral Business inspires innovation, ensuring the people and organisations we work with can navigate the digital landscape that will best support what they do with confidence and proficiency.

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What We Do

 

The work we do falls into four main categories.
Find out more about each one below.

 
 
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Digital Strategy

Our expertise in data strategy, architecture, standards, governance and literacy enables organisations to develop the value of their data and digital assets.

Central to this is the practice of digital business modelling, a process that carefully evaluates the ways in which digital and data strategies can bolster desired outcomes across organisations and their influencing networks of partners and consumers.

Through the strategic mapping of data flows, we streamline and enhance ways of working and generate actionable insights. In that way, we can help you drive efficiency and create value.

More on Digital Strategy →

 
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Marketing & Communications

Marketing is, in essence, a contact sport and our marketing solutions generate potent interaction between our clients and their customers. We design and develop businesses so they are competitive, powerful and engaging, combining creativity and technical smarts together and bringing brands to life through dynamic channel strategies.

We develop integrated marketing performance for brands that want to grow in influence as effective networks - from creating values frameworks and brand identity design, to social media and SEO.

More on Marketing & Communications →

 
 
 
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Organisational Development

With over two decades of experience in OD design and change management at a global level, we’ve a lot of experience of working with organisations, especially in situations where change is hard.

Getting credible levels of buy-in across any organisation requires deft handling. Our approach is pragmatic and people-centric. Our cultural readiness assessments and proven governance approach has transformed organisations and we’ve been credited by our clients with delivering sustainable and long-term cultural impact.

More on Developing the Organisation →

 
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Research, Data & Analytics

Effective research, data science and analytics go beyond management reporting. We deliver insights that create new perspectives and opportunities, working in depth with data to bring it to its full potential more predictably.

We’ve been designing data-led business models for over a decade and our research reports have been definitive benchmarks for the Housing, Charity and Food sectors. We’re dedicated to helping everyone we work with deliver excellence in information and data management.

More on Research, Data & Analytics →

 
 
 

Bringing
technology,
data, communications
and people together
to generate action
potential.

If every organisation is different, with its own culture, operating advantage and USPs, then it makes sense your digital strategy should differentiate you too.

Because we’re technically neutral and have expertise across brand design, digital business and data modelling, we can design powerful digital strategies using proprietary tools that play to your organisations’ specific strengths, helping develop networked operations for your business that create exceptional value.

 
 
 
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Digital StRategy

Quantifying
Organisational Value

Visceral Business introduced the idea of the Quantified Organisation back in 2012. Since then, ‘quantifying the organisation’ has become widely adopted and acknowledged as an emerging backbone of digital practice.

The ten benchmark studies we produced that included the Connected Housing Index and Social Charities Studies progressed the idea of quantified organisation across sectors and set new metrics in place, such as Cost Per Transcation (CPT) metrics.

Now, we’re going further.

Digital organisations are powered by a complex web of interactions. Ther Interaction Value Mapping methodology we use maps these and identifies exactly how digital activity can build business performance. The specialist skills we have in Quantified Organisation together with Interaction Value Mapping mean we’re an indispensable partner to help businesses identify where they can improve their digital performance and ROI.

 
 
 
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