Using data to make better decisions. Announcing the 2015 Connected Housing Study

This year, the Connected Housing Study continues its work with Housing organisations across the UK to develop digitally-enabled business performance in Housing.

As it turns out, we’re announcing the 2015 Connected Housing Study with the dust barely settled from conference season and questions on the table about Right to Buy and Housing devolution.

Housing organisations might be currently considering how best to adapt their strategy to deliver in changing circumstances. A week is a long time in politics; organisation design and development usually take a little longer.

So the 2015 Connected Housing Report is designed to help Housing organisations develop effective, integrated digital strategies that can help Housing organisations save costs across all areas of their operations and create effective, digitally-designed services and relationships with residents.

Our aims are threefold in providing an independent, informed, large-scale view of the Housing sector: To help develop end-to-end data enablement in Housing, to better satisfy user needs and to help open up performance innovation in Housing.

Building up macro data helps organisations fast-track seamless digital strategy, reducing operating costs. It also quantifies organisational performance, improving ROI.

Questions are being asked about the value of Housing organisations today. Whether it’s by choice or design, and despite the mists of autumn, it’s becoming clear a changing landscape is on the UK Housing horizon.

There’s never been a more important time to develop a data-enabled ‘big picture’ in UK Housing.

Housing organisations have a crucial strategic role as data aggregators, operating as they do at an invaluable intersection between local housing data, social data and macro-economic data.

This is a key role, and one few other organisations can play.

Through our the Connected Housing work we do at Visceral Business, our focus is on helping Housing organisations to develop adaptive management strategies using digital business design.

We’re delighted to be partnering with the Open Data Institute this year, in particular to develop and deliver smarter Housing solutions using open data.

National digital infrastructure needs data that is open by default, comparable and interoperable. This can help guide improved governance and resident engagement in Housing.

As we’ve seen already from previous Connected Housing studies, data strategies play a big part in quantifying organisational value. Aggregated data can accelerate learnings and improve networked performance. We’re pleased a number of Housing organisations cite our work in their corporate communications as evidence of delivery performance.

The Connected Housing survey this year is in three parts and, in the first part, we’re inviting Housing organisations to participate by having an open data-enabled conversation about three things:

Let’s talk about stock
We want to pull together an open inventory about Housing stock

Let’s talk about needs
We want to link data to understand and better meet people’s needs

Let’s talk about costs
We want to harness open data so we can make processes work more efficiently, both in terms of service delivery and cost

Every Housing organisation in the UK is invited to participate in this call for open data. We’ll aggregate the data and prepare it for publication as open data that can become part of the UK’s national data infrastructure.

Part Two of the Connected Housing study initiative will be about digital communications, service design, business modelling and measurable networked social capital value, as last year. We’ll also mention the full list of Housing organisation that take part in Part One’s call for open data in the Report and invite residents to have their say in how services are delivered on Housing Day.

Part Three continues the work we began this summer looking at digital leadership. Metrics in the 2015 study will include Connected CEO data. We’ll be updating August’s Connected CEO study results and including these in the 2015 Connected Housing study.

Supporter organisations of the 2015 Connected Housing study initiative are invited to participate in the full study. If you represent a Housing organisation and would like more information on how to support 2015 Connected Housing Study and receive the full Report, please get in touch with us.

Housing organisations that support the 2015 Connected Housing Study will each receive the full 60 page Connected Housing Study Report. It will contain customised performance data for their organisation.

As the digital world’s developing, an increasingly inter-connected understanding of the variables affecting the national economy is too.

The Connected Housing Study is something all Housing organisations can learn from. It’s about using data logic to make better decisions, bringing together open, linked data in Housing that can help solve supply, maintenance and affordability challenges.

At the National housing Federation conference last week, David Orr said there were only two ways to go forward. We think there’s a third, and complementary, way, which is developing a national Housing infrastructure through open data. Data logic can assist everyone involved in housing – policy makers, investors, providers and residents alike – to solve the Housing crisis.

If you’re reading this from a Housing organisation, we hope you’ll participate in Connected Housing 2015 and be part of this next data-enabled chapter in UK Housing.

I’ll be speaking at the Open Data Summit on 3rd November talking about the responses we receive and reframing Housing using data. I hope you’ll come along and join us. Tickets for that are here.